A new year and a new start for Kartra, the innovative online marketing solution. With over 15 years of experience, Kartra strives to bring together businesses and their consumers through the power of the internet. Simply put, it is the”interactive shopping cart”. If you’ve ever wondered what that would look like, have a look at the new Kartra site.
For the uninitiated, kartra means: interactive shopping cart. The new, simplified user interface gives you the ability to handle your services and products from any location with ease and simplicity. Besides simplifying the interaction between you and your customers, Kartra requires the administrative profile and management of your company’s internet presence to a whole new level. It not only lets you grow your business, it provides you access to a complete variety of email marketing tools as well as the control you need to ensure that your internet marketing campaign remains successful. With karma, every aspect of managing your internet marketing business gets easier and much more effective.
Take for instance the new in-house Kartra automation. If you use the default Kartra admin panel, you might find it awkward handling all the different campaigns you have running or customizing the preferences on your account according to your marketing mix and price range. Now you can create a single”dashboard” which will permit you to view all of your campaigns, contacts, events, etc.. . From one place. You can easily configure the way your karma interface appears. And, with the built-in calendar, you will have the ability to see who’s most likely to be online at a given time. You’ll also be able to set parameters for when mails are sent and how often they should be.
Utilizing the new marketing automation, it is easy to organize and segment your leads. You can do so by having the option of publishing reports for your various lead sources. As an example, you can categorize your leads by client source, product type, target marketing place, etc.. . Then group them together according to geographical region. This makes it very easy to manage and distribute the appropriate information to your customers.
If you’re unsatisfied with the current set up, it is easy to alter your kartra interface and the dashboard through the dashboard editor. Together with the complete freedom to control and customise your dashboard, it is easy to make it as per your specific needs and requirements. You can even personalise your landing page and your thank-you page. Once your landing page is ready, it is easy to send out an automatic e-mails to all of your customers and clients with the facts of your latest offer or news.
There are two ways to categorise your prospects to groups. The first is to segment them according to their conversion rate. The second is to monitor them based on their activity on your website, including the number of times they’ve landed on your site, the amount of enquiries they have made and the amount of sales they’ve made. With the help of Karts, you can easily calculate the ROI (Return on Investment) of each individual prospect. You can also find out which of your prospects have been responsive to your offer and which prospects haven’t. With this information, you can make the necessary adjustments and amendments to improve your business and increase your profits.
As soon as you have segmented your prospects, it becomes easier to generate the ideal type of leads for your business. With the help of Karts, it is easy to monitor your subscribers, your conversion rate and the activities of your list members. You can also analyse the actions of your list members on a daily basis, week by week and quarter by quarter. All these can be done with the help of the Karts interface. The platform is highly customizable so that you can personalize it according to your business needs. In addition to that, the platform lets you develop and optimise landing pages, follow customers around the internet, create different kinds of reports and chart your results also.
Apart from these benefits, you might also benefit a lot from Karts using it for the automation of your affiliate campaigns. With the assistance of Karts, you can segment your market and send specific offers to these customers. You can segment them farther into age groups, genders and geographic locations. You can then use Karts for the purpose of automation of your affiliate campaigns where you are able to automate the sending of messages, tracking of the reaction rates and assessing your leads and sales.
Kartra is a web-based e-commerce solution developed by Easy Internet Business Systems that contains an e-commerce shopping cart and a marketing tool for tracking user activity. It has the ability to integrate with third party services like PayPal and Google Checkout. However, what sets it apart is that it integrates tightly with other popular open source web-based systems, including Drupal, Joomla, phpBB and Spring framework and is free under the GNU General Public License. Kartra is not only a complete e-commerce solution, but also an all-encompassing, email-marketing, list building, social networking and web-hosting platform developed just for marketers!
With Kartra, you can arrange your clients, their shopping cart and contacts effortlessly. Using its own admin interface, you can perform the following tasks with ease: create, change and view contacts; set up email marketing campaigns; handle your catalogue; upload files; handle your site’s RSS feeds; post comments and trackbacks; search for and combine blogs. With these capabilities, you’ll be able to manage and optimize your website, while at exactly the exact same time, streamline the process of email advertising. This can allow you to stay ahead of your competitors in the market.
Besides managing your site and its content, Kartra provides the functionality of several software solutions to assist in your affiliate marketing campaigns. Its affiliate management module provides the essential information needed to track campaigns and in turn, direct traffic to your website. Furthermore, it will help you in choosing the proper affiliate products. Another helpful function of the affiliate management module is that it allows you to personalize your own lead capture form. This gives you greater control over the way you want your prospects to sign up.
Among the best tools employed by Kartra to quantify your outcomes is the Online Business Intelligence Metrics. This provides you with information concerning the number of visitors to your website, how many sales were made and where these were made. The metrics also contain details on the kinds of visitors, like whether they were affiliates readers or customers.
With art, you’re given a thorough overview of the performance of your web business via its portal, membership website and goal-oriented site. The portal provides an abundance of information that may guide you in efficiently managing your business. On the other hand, the goal-oriented site will allow you to define and reach your goals and objectives for your website. As a member, you can gain access to vital information like latest news, features and advantages of the service or product you’re promoting, and special deals and opportunities. Furthermore, kartr provides several tools that make management of your affiliate network quite straightforward. These include the ability to schedule email blasts, set up email auto-responders, set reminders and set restrictions.
On the membership site, you can do everything that you will need to do so as to handle your list, lead nurturing and lead conversion. The analytics provided by Kartra help you evaluate and track the development of your members, identify gaps in performance, understand the reasons for underperformance and work on ways to increase performance. By using the analytics, you will be able to identify what is making you lose or create leads. This will allow you to improve on your existing tactics so that you can develop new strategies that ensure your success. In short, this helps you see your results in the light of various market variables and use it as a guide in future.
Even though the thought of building a site and a goal-oriented website might appear complicated, it’s actually very straightforward. In actuality, if you follow the actions outlined in the”ios class” supplied by Kartra, you will be able to construct the basic site in just two days. From there, you have quite a few choices to choose from: the free kartra hosting service, which are quite great for beginners, as well as the option of using the mantra online community that will assist you with things like linking communities, creating your own group, signing up to social networking sites and so forth. In total, this package allows you to have a simple, affordable and highly customizable landing page, a great thank-you page and a complete analytics platform.
Overall, Kartra does present you with an opportunity to take your business online. It gives you a chance to leverage all the tools you have and take charge of the success of your site. All in 1 web platform, that enable you to use all the best tactics and techniques in generating traffic to your website, as well as being able to handle and monitor your results, makes it a solid solution for anyone who wishes to launch an effective all-in-one site. You can start with the free hosting plan and by adding extra functionality as you go along.
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