A new year and a new start for Kartra, the innovative web-based marketing solution. With over 15 years of experience, Kartra strives to bring together businesses and their consumers through the power of the internet. Simply put, it’s the”interactive shopping cart”. If you have ever wondered exactly what that would look like, have a look at the new Kartra site.
For the uninitiated, kartra means: interactive shopping cart. The new, simplified user interface gives you the ability to handle your services and products from any place with ease and simplicity. Besides simplifying the interaction between you and your customers, Kartra requires the administrative profile and direction of your company’s internet presence to a whole new level. It not only enables you to grow your business, it provides you access to a full range of email marketing tools as well as the control you need to ensure that your internet marketing campaign remains successful. With karma, every aspect of managing your online marketing business becomes easier and more effective.
Take for example the new in-house Kartra automation. If you use the default Kartra admin panel, you may find it awkward handling all the various campaigns you have running or customizing the settings on your account according to your marketing mix and price range. Now you can create a single”dashboard” that will allow you to view all of your campaigns, contacts, events, etc.. . From one place. You can easily configure how your karma interface appears. And, with the built-in calendar, you’ll be able to see who is most likely to be online at a particular time. You’ll also have the ability to set parameters for when emails are sent and how often they should be.
Using the newest marketing automation, you can easily organize and segment your own leads. You can do this by having the choice of publishing reports for your various lead sources. As an example, you can categorize your leads by customer source, product type, target marketing area, etc.. . And then group them together according to geographical region. This makes it quite easy to handle and distribute the suitable information to your clients.
If you’re not satisfied with the current setup, you can easily modify your kartra interface and the dashboard through the dashboard editor. Together with the complete freedom to manage and optimise your dash, it is easy to make it according to your precise needs and requirements. You can even personalise your landing page and your thank-you page. As soon as your landing page is ready, it is easy to send out an automated e-mails to all your customers and clients with the details of your most recent offer or news.
There are two ways to categorise your prospects into groups. The first is to segment them based on their conversion rate. The second is to monitor them based on their activity on your website, including the number of times they’ve landed on your website, the amount of enquiries they have made and the number of sales they’ve made. With the assistance of Karts, it is simple to calculate the ROI (Return on Investment) of each individual potential. You can even find out which of your prospects are responsive to your offer and which prospects have not. With this information, you can make the necessary adjustments and amendments to increase your business and increase your profits.
As soon as you have segmented your prospects, it becomes easier to generate the right type of leads for your company. With the assistance of Karts, it is easy to track your readers, your conversion rate and the actions of your list members. You can also analyse the activities of your list members on a daily basis, week by week and quarter by quarter. All these can be achieved with the support of this Karts interface. The platform is highly customizable so you can personalize it according to your business requirements. Along with that, the platform lets you develop and customise landing pages, follow customers around the world wide web, create different sorts of reports and graph your results also.
Aside from these advantages, you can also benefit a lot from Karts by using it for the automation of your affiliate campaigns. With the assistance of Karts, you can segment your market and send certain offers to these customers. You can segment them farther into age groups, genders and geographical locations. You may then use Karts for the purpose of automation of your affiliate campaigns where you are able to automate the sending of messages, monitoring of the response rates and assessing your leads and sales.
Kartra is a web-based e-commerce solution developed by Easy Internet Business Systems that includes an e-commerce shopping cart and a marketing tool for tracking user activity. It has the capability to integrate with third party services such as PayPal and Google Checkout. However, what sets it apart is that it integrates tightly with other popular open source web-based systems, including Drupal, Joomla, phpBB and Spring framework and is free under the GNU General Public License. Kartra is not only a complete e-commerce solution, but also an all-encompassing, email-marketing, list building, social networking and web-hosting platform developed just for marketers!
With Kartra, you can organize your customers, their shopping cart and contacts effortlessly. With its own admin interface, you can perform these tasks with ease: create, change and view contacts; set up email advertising campaigns; handle your catalog; upload files; manage your website’s RSS feeds; post comments and trackbacks; search for and combine blogs. With these capabilities, you’ll have the ability to manage and optimize your site, while at the exact same time, streamline the process of email marketing. This can help you stay ahead of your competition in the market.
Besides managing your website and its content, Kartra offers the functionality of several software solutions to help in your affiliate marketing campaigns. Its affiliate management module provides the essential information required to monitor campaigns and in turn, direct visitors to your site. Furthermore, it will help you in choosing the correct affiliate products. Another helpful function of the affiliate management module is that it allows you to personalize your own lead capture form. This gives you greater control over how you want your prospects to sign up.
One of the best tools used by Kartra to quantify your results is the Online Business Intelligence Metrics. This provides you with information regarding the amount of visitors to your website, how many sales were made and where these were created. The metrics also include details on the types of visitors, such as whether they were affiliates readers or customers.
With art, you’re given a thorough overview of the functioning of your online business through its portal, membership site and goal-oriented website. The portal provides an abundance of information that can guide you in efficiently managing your business. On the other hand, the goal-oriented site will allow you to define and achieve your targets and objectives for your site. As a member, you can gain access to vital information such as latest news, features and advantages of the product or service you are promoting, and special deals and opportunities. Furthermore, kartr offers several tools which make management of your affiliate system quite simple. These include the ability to schedule email blasts, set up email auto-responders, set reminders and set restrictions.
On the membership site, you can do everything that you need to do so as to handle your list, lead nurturing and lead conversion. The analytics provided by Kartra help you assess and monitor the progress of your members, identify gaps in performance, understand the reasons for underperformance and work on ways to increase performance. By using the analytics, you’ll be able to identify what’s making you lose or generate leads. This will allow you to improve on your current tactics so you can develop new approaches that ensure your success. In short, this helps you see your results in the light of various market variables and use it as a guide in future.
Although the idea of building a funnel and a goal-oriented website may seem complicated, it’s actually very straightforward. In fact, if you follow the steps outlined in the”ios class” provided by Kartra, you will be able to build the basic site in just two days. From that point, you have a number of options to choose from: the free kartra hosting service, which are quite good for beginners, as well as the option of using the mantra online community that will assist you with things like joining communities, creating your own group, signing up to social networking sites and so on. In total, this package lets you have a simple, affordable and highly customizable landing page, a great thank-you page plus a complete analytics platform.
Overall, Kartra does give you an opportunity to take your business online. It gives you a chance to leverage all the tools you have and take control of the success of your website. All in one web platform, that allow you to use all the best tactics and techniques in creating traffic to your site, in addition to being able to handle and track your results, makes it a solid solution for anyone who wishes to launch a successful all-in-one website. You can start with the free hosting plan and by adding extra functionality as you go along.
Paypal – Kartra Documentation




